Brand Magnetism® Accelerator
A comprehensive 90-day sprint that identifies what makes your brand magnetic to Gen Z, benchmarks against key competitors, and creates a strategic roadmap to increase your brand's magnetic pull with Gen Z consumers.
Custom Research & Audience Insights
Targeted insights for specific business questions, built around identified objectives, RFPs, etc. Custom research is focused on Gen Z and Gen Alpha, and includes ongoing custom audience panels and other recurring reporting.
Explore case studies
Feeld
A Gen Z deep dive & complete brand strategy roadmap.
“Reaaaaaaaaallllyyyy fucking good” - Feeld
Eventbrite
Creating and owning a new category
Chipotle
Building relevance, loyalty and engagement with Gen Z through Rewards.
Denny’s
Leading a Gen Z strategic comeback
SC30
Helping Stephen Curry’s brand validate and launch a new product
WildAid
Launching WildAid’s global campaign through groundbreaking thought leadership
Simon Malls
Rebranding and repositioning an online identity for a big future with Gen Z
Spotify
Staying ahead and standing out with Gen Z as an industry leader
Hinge
Creating a less lonely world with Hinge for Gen Z through social impact.
Crocs
Identifying and advising on brand and influencer partnerships to make the biggest splash with Gen Z.
Knorr and Match Group
A global green flags campaign
Urban Decay
Turning Urban Decay into a Magnetic Brand with Gen Z
Hinge
Helping Hinge navigate Gen Z’s dating journey from matching to defining the relationship.
Gustavus Adolphus College
Creating more trust, belonging and transparency on campus through understanding the voice of the student.