dcdx case studies: Brands
Feeld
A Gen Z deep dive & complete brand strategy roadmap.
“Reaaaaaaaaallllyyyy fucking good” - Feeld
Eventbrite
Creating and owning a new category
Chipotle
Building relevance, loyalty and engagement with Gen Z through Rewards.
Spotify
Staying ahead and standing out with Gen Z as an industry leader
Denny’s
Leading a Gen Z strategic comeback
SC30
Helping Stephen Curry’s brand validate and launch a new product
WildAid
Launching WildAid’s global campaign through groundbreaking thought leadership
Sequoia Capital
Keeping Sequoia’s companies & partners up to date on Gen Z trends & behaviors.
Hinge
Creating a less lonely world with Hinge for Gen Z through social impact.
Crocs
Identifying and advising on brand and influencer partnerships to make the biggest splash with Gen Z.
Knorr and Match Group
A global green flags campaign
Urban Decay
Turning Urban Decay into a Magnetic Brand with Gen Z
Hinge
Helping Hinge navigate Gen Z’s dating journey from matching to defining the relationship.
Quizlet
Supporting the launch of an innovative global ad platform
Simon Malls
Rebranding and repositioning an online identity for a big future with Gen Z
Gustavus Adolphus College
Creating more trust, belonging and transparency on campus through understanding the voice of the student.