Gen Z research and insights

⚠️ BeReal ⚠️: Will it Stay Relevant?

💌 Dating Gen Z: Two Opposing Truths

⛰️The Fashion Frontier

🦃 Starbucks generates (and dominates) cultural relevance with Gen Z

Does Gen Z know what the "metaverse" is?

Instagram's 3D avatars mean...well...what?

The Evolution of Rewards: A Path to Decentralized Finance

🦑 Squid Game ignites a cultural tidal wave

🥇 For Gen Z, the Olympics just got more...human...?

Why Gen Z did NOT shop on Amazon Prime Day

TikTok, Trends, and Black culture

Gen Z + restaurants: life after COVID

Fact or cap 🧢: Gen Z's source of truth

✍️Language✍️is✍️changing✍️

The Nostal-Gen 🕺

There is a new 🐐 brand on TikTok (Hint: 🛫)

In Response to the Insurrection: A Desensitized Generation

3 Gen Z Brands to Watch in January 2021

This is why Reels can't compete with TikTok

TikTok's internet trolls showcase the collaborative power of the app.

How Arby's Went Viral on TikTok by Engaging User Generated Content

What Does Allyship Mean for Businesses in 2020

As a company trying to comprehend, digest, and act on all the information and advocacy right now, you’re probably wondering, what does this look…

Let Generation Z Have Their Way

Unlike their predecessors, Gen Z wants personalization in not just their whoppers, but with a whopping amount of products. To sell to them through…

Community is King

If you can market your product as something that’s both valuable and has strong values ..you can stand behind then you’ll be primed for this new…

Don't Sleep on Generation Z

Generation Z is quickly becoming one of the most important groups for brands to market to. This new generation has unique ways of evaluating a brand…

Black Lives Matter

GenZ Designs believes that BLACK LIVES MATTER. With Juneteenth approaching fast, we wanted to share our company’s position.

#1 Ultimate Tip to Increase Your Digital Marketing ROI

Brands on Twitter vs Instagram | Social Media Marketing

Building Culture - Being Mission-Driven in the Age of Gen Z

The #1 Most Important Tip for Marketing to Generation Z

So Gen Z is the biggest generation, the most diverse, has the most financial influence, and has the shortest attention span the world has ever seen.…

2 Best Tips for Marketing to College Students in 2020

2020 Unemployment Effects of COVID-19 on Generation Z

Generation Z will be facing much more competition and extremely high rates of unemployment coming out of college. The second effect will be seen in…

Tip #1 - Measure Your Website Speed