dcdx case studies: Brands

Hinge

Creating a less lonely world with Hinge for Gen Z through social impact.

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Chipotle

Building relevance, loyalty and engagement with Gen Z through Rewards.

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Crocs

Identifying and advising on brand and influencer partnerships to make the biggest splash with Gen Z.

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Urban Decay

Integrating Gen Z into the DNA of Urban Decay to reach a critical consumer.

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Spotify

Staying ahead and standing out with Gen Z as an industry leader

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Denny’s

Leading a Gen Z strategic comeback

SC30

Helping Stephen Curry’s brand validate and launch a new product

WildAid

Launching WildAid’s global campaign through groundbreaking thought leadership

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Sequoia Capital

Keeping Sequoia’s companies & partners up to date on Gen Z trends & behaviors.

Hinge

Helping Hinge navigate Gen Z’s dating journey from matching to defining the relationship.

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Quizlet

Supporting the launch of an innovative global ad platform

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Simon Malls

Rebranding and repositioning an online identity for a big future with Gen Z

Gustavus Adolphus College

Creating more trust, belonging and transparency on campus through understanding the voice of the student.