join the dcdx membership to access full reports & more.
In our world today, it often seems like the only way to reach Gen Z is to win a battle for attention.
But with how fast culture changes, the constant push for attention feels nearly impossible - and unsustainable.
We help brands attract Gen Z by pulling young audiences in and building relationships powered by attraction, not attention.
Join our membership and become a Magnetic Brand that attracts Gen Z.